Prince's Trust

Objective
Raise £100,000 for the Prince's Trust over 3 months.

Solution
Jenvey created integrated charitable campaigns across all 20 London West End McDonalds restaurants.

Delivery
A gala dinner at The Brewery, London with headline compare by Jools Holland and entertainment by the Pasadenas.

Benefit
Raised over £100,000 on behalf of the Prince's Trust. Held an award ceremony with guest of honour HRH Prince of Wales. Made a strategic alliance with the Prince's Trust.